Do you want to be more successful, then program your mind for success.
How do you do that? There are 4 simple steps…
1. First of all make a list of 5 important things that you want to accomplish the balance of this year.
2. Next Look at the unconscious patterns in your life that are keeping you from accomplishing these goals.
3. When you catch yourself doing one of these unconscious patterns (like eating or looking at e-mail to avoid doing something you do not want to do), STOP immediately and do something drastically different – like a few push-ups or eat some nutritious food.
4. Now replace this unconscious pattern with something that gives you immediate pleasure AND which will help you accomplish your long term goals – like doing a small step in accomplishing your goal. Do chunking (that is, work without stopping) for 45 minutes on one of your goals.
So to program your mind once your know your goals and understand unconscious patterns keeping your from your goals, you basically do the following:
Recognize the pattern when it occurs
Break the pattern immediately
Replace the pattern with a better response
Do this process enough times and you will really be a whiz at getting things done and be a true success.
To your success…..
PS. Did this work for you, let me know via email or comment. Any other ideas you have come across that do the same thing?
Are Mobile Ads Right for Your Business?
Mobile is the new frontier in advertising, having a monstrous 27.8 billion more search queries than desktop searches by 2015. Pew Research lets us know that that 74% of smartphone owners use their phone to acquire real-time location-based information, such as directions, which is acted upon usually within an hour.
These facts, coupled with the prediction of double digit growth in mobile advertising over the next five years are sending a transparent and unmistakable message to business owners: mobile is where the people are!
So with all this growth taking place, how does a small business use this opportunity to drive customers into their doors? We’ve outlined a number of ways your business can profit from mobile ads.
How to use mobile ads in your small business
- Make sure your site is mobile friendly – consider revamping its design now. Ideally switch to a responsive design that automatically resizes the screen and supplies the optimal user experience for your visitor.
- Optimize for local keywords – This can kill two birds with one stone. Ranking organically to appear on mobile search, as well as advertising for those terms can provide you with a double dip. With GPS and Google Maps keen to help its users find you locally, who are you to deny them!
- Look into various ad platforms – There are more and more mobile ad choices now, and the big dogs are starting to make their presence known as well. Facebook and Google are devoting more and more resources to mobile, and don’t neglect looking into platforms like Jumptap, mMedia, Mojiva, and Foursquare.
- Investigate Native Advertising – A term that’s enjoying a lot of play these days is native advertising. What this means is simply that the ad complements the content on the site it is running on, thereby increasing the chances of consumer interest. This can help keep you more in control of where your ads are showing.
Research firm IBIS Worlds tells us that sometime within the next five years, the geolocation in these ad platforms will be able to pinpoint con
Amplifying the Lizard Brain
This is an excellent blog by Seth Godin – we all need to shut out the negativity and focus on positiveness:
“Not sure why you would want to reinforce the noise in your head that tells you not to speak up, stand out and do work that matters, but if you do, a surefire way to do it is to focus your attention on every piece of negative feedback in your environment. Or to imagine every possible disaster that could befall you, and to do it repeatedly. Or to carefully study anonymous comments, tweets and online reviews from people who don’t like the work you’re doing. Or focus on the one paragraph in your annual review called ‘weaknesses’. Or spend the day thinking about the one slip of the tongue you made this morning…
You can listen to your customers murmur about you online, except that pleased customers tell a few people, angry ones tell everyone. So it’s really easy to misinterpret a few as a deluge.
On the other hand, once you accept that this is self-sabotaging behavior, you might choose to deliberately ignore interactions that amplify the very noise you’re trying to avoid.”
Keep the newspaper and TV away and stay on the positive side of things. Remember where you are is up to you.
Wishing you the best:
Decision – Commitment – Action
We often we make a decision but then take no action. Why? Because we have not actually made the commitment to follow through with the decision.
I am reminded of a story of 3 frogs sitting on a log and one said “I have decided to jump into the water”. How many frogs were left on the log?
Answer: Three, the frog only decided to jump.
He had no commitment, maybe the water was too cold, or he could not swim, or …. whatever.
If you make a decision, make the commitment and carry through with the action.
This simple thing will carry you far down the road to success. Many times we simply wimp out, lay back, and take no action. Don’t do that.